A comprehensive brand package, to enhance the production value of UFC UnFiltered (the official podcast of the UFC), and to extend the brand with a cohesive, kinetic, one-of-a-kind identity that matches the energy and enthusiasm of the animated hosts of UFC UnFiltered, former UFC Welterweight Champion Matt Serra, and comedian Jim Norton (Opie and Anthony, Lucky Louie (HBO), The Degenerates (Netflix)). An elaborate set of template was designed for easy execution of the show elements by the 3rd party vendor who edits the show.